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Quality as a key factor when choosing a data provider for sampling
For market research companies, the quality of data in sampling is undeniably a crucial aspect. This makes it possible to assess whether the information collected by a data provider will fulfill its ...
August 31, 2022 | Lizbeth Estrada
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Resilient Consumer, a study that reveals the new Mexican consumer
After more than a year, there is likely not a single person on this planet who does not have at the ready at least 5 ways in which their life has changed since the start of COVID-19 and lockdown. If ...
October 06, 2021 | Maria García Limón
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Teenagers, Violence, and COVID-19: A different use for #NetquestData
Usually, when we hear the term “market research,” we think about brands, products, advertising campaigns, and consumers; we don’t often directly associate it with other uses, such as the creation of ...
March 01, 2021 | Maria García Limón
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DIY Tools: What advantages do they bring to the Market Research?
We’ve been too long on the Internet to deny that the DIY (Do It Yourself) tendency is more than a passing trend or fashion, it is a statement that is here to stay. Surely, you´ve seen a tutorial on ...
June 30, 2020 | Maria García Limón
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A sample against COVID-19
How many people have actually been infected by COVID-19? Over the past few weeks we've seen a surprising range of conflicting figures. Surprising both because of the simplicity of the question and ...
April 30, 2020 | Carlos Ochoa
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How to identify a dishonest panelist?
I confess I like cooking (although I’m starting to suspect that this is an unrequited love).
August 26, 2019 | Oriol Llauradó
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