netquest-logo_one
Contact us

Discover the latest
news and trends in market research

Subscribe to our blog and receive the latest news.

Latest news

The 10 factors that affect consumer behavior
Table of contents Consumer behavior is a key element in market research, as it allows us to understand how and why customers make purchasing decisions. For brands, knowing these factors is essential ...
March 06, 2025 | Aldana Plati
Read More
What is Consumer Data Management (CDM)?
Table of contents Consumer Data Management (CDM) is a key process for modern companies looking to efficiently manage and leverage consumer data. In an environment where data is one of the most ...
March 01, 2025 | Javier Cuadros
Read More
Consumer panel: what is it and how to do it?
Table of contents Consumer panels are a key tool for obtaining valuable and insightful data on consumer behavior, opinions and preferences over time. Used in market research, these panels allow ...
February 27, 2025 | Aldana Plati
Read More
How to Conduct a Consumer Analysis
Table of contents Consumer analysis is one of the key tools for any marketing strategy. It is a process that involves collecting and evaluating data on consumer preferences, needs, and behaviors to ...
February 20, 2025 | Javier Cuadros
Read More
What is Consumer Behavior?
Table of contents Consumer behavior refers to the analysis of the mental and emotional processes that determine how people choose, buy, use, and discard products and services. This behavior is ...
February 18, 2025 | Ferran Robla
Read More
What Are Consumer Groups?
Table of contents Consumer groups are segments of people who share common characteristics, behaviors, or interests related to the consumption of products or services. These groups can be influenced ...
February 13, 2025 | Ferran Robla
Read More