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Our local perspective of SampleCon 2016
On 25, 26 and 27 January, the city of New Orleans was the venue for the SampleCon 2016 Conference, an annual market research event exclusively focused on survey samples. This year the congress had a ...
February 25, 2016 | Nijady Balanta
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Netquest goes global, we are now part of GfK
Today is a very special day for Netquest. Today is the day we begin our journey as a global company of online panels.
February 05, 2016 | Carlos Ochoa
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The Times they are A-Changin' for the Questionnaire
I must admit that I am sort of an intruder in the Market Research industry. I am not sure if this is the best way to describe myself after 12 years working in an Online Panel Company, occupying ...
November 19, 2015 | Carlos Ochoa
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Autumn in Munich: what we have to say about research & results ‘15
More than fallen leaves and a chilly weather, autumn in Munich presents itself as the perfect scenario for one of the most important events in the market research industry, the Research & Results ...
November 06, 2015 | Nijady Balanta
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Creative data: how Netflix got to France
You're at the bus stop at 6 pm, it's cold and it's raining. You turn around and you see an advertising of a full color animated GIF featuring one of your favorite Spartans movies - let's suppose is ...
August 07, 2015 | Vanessa Castro
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Programmatic buying knocks market research doors
“Programmatic buying is the gluten of advertising. Like gluten, ‘programmatic’ has become a buzzword that many people use but few really understand. They just know it’s important.”
August 06, 2015 | Nijady Balanta
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